This session will provide an overview, from a business user perspective, why the implementation of business process management (BPM) sets the stage for effective information management within today's organizations. Data creation, storage and management have no value to the business user if they do not enable and support the business activities and processes they are involved in. We must move from being "data centric" to "process centric" to effectively meet and sustain the strategic objectives of an organization.

The session also will define what BPM is, its current state, a framework for implementing BPM as a cultural and management philosophy within an organization, and the opportunities for data management and IT to act as an enabler and supporter of this critical shift in business management practice.